Contact information
For guidance and ideas on how to engage your local media, contact Deborah Seiler, AIS Communications Specialist for UWEX/WDNR at
deborah.seiler@wisconsin.gov

Media (Buys, Earned Media, Outreach) - Aquatic Invasive Species

Media is an important tool to get the AIS message out to the general public and our target audience, transient boaters and anglers. Invite the media to attend local AIS events and keep them in the loop on AIS issues/success stories in your area. For guidance and ideas on how to engage your local media, contact Tim Campbell, AIS Communications Specialist for UWEX/WDNR at timothy.campbell@wisconsin.gov, (608) 267-3531.

The WDNR encourages sponsors to focus on a “Protect WI Waters/It’s the Law” message that includes the official prevention steps and Stop Aquatic Hitchhikers logo below on any visual media.

INSPECT boats, trailers and equipment

REMOVE all attached aquatic plants and animals

DRAIN all water from boats, vehicles and equipment

NEVER MOVE plants or live fish away from a water body

Radio, TV and print ads have been developed and are available for local and county AIS staff. Please feel free to modify, add logos, sponsors, etc. and use at your local level as appropriate.